3 Simple Actions to Get 4000 Watch Hours on YouTube
Blog Credit By- Nate
Hey, Guys, I'm going to share with you my YouTube channel experience and strategy Okay, So there's two ways to do it.
The first is getting more people watching your videos meaning more views the second is get more people watching your videos for longer meaning more watch time on any given video, but hold on Hold up.
What if there was a way to do both at the same time? so I asked you to share your very best videos and I am super excited to share this strategy with you guys because it is not as obvious as you might think.
Based on the intro to this video, you see a few weeks back I had gotten the Rhona it was very rough. But during that time, I decided to do a YouTube live because I had gotten behind the videos.
I was so sick, I couldn't do anything about it. So I asked my community for your suggestions. And one of the most liked comments was a request from just a gamer for strategies for 4k watch hours.
Now, this was surprising to me because when I look at that channel, the channel is got over 13,000 subscribers already and yet it's still something that a lot of people are looking for and a lot of you watching this want to know how to do it.
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The Old Strategy & Why it Works?
And I thought the answer was obvious. You know, more views, get more watch hours percentage on those views, but it's not. You see, as I looked at hundreds of your videos,
I started to notice a few patterns here. A lot of times you and I were focused on metrics. We're focused on numbers the 4000 watch hours. And the reason we're so focused on that we want to get monetized on YouTube.
And then beyond that, we want to continue to please the YouTube algorithm, right? But amongst all of these, I started to see perhaps in many cases, we're looking at this wrong I want to invite you to think about this differently.
So rather than focusing on the metric of 4000 watch hours rather than that being your primary focus, I want you to focus on this instead of building a group of people who like you, and every video that you publish.
Now the reason that I say this is so revolutionary is because I keep seeing a pattern if we're focusing on metrics, the 4000 watch hours the 1000 subscribers if we're focused on those primarily, it leads us to do a few odd things with our videos.
And that often leads to us focusing on the metrics so much that we forget why we're making a channel in the first place, which is to build an audience and to help people and to create content that people enjoy watching.
Focus On Building A Group of People
So if you focus on building a group of people who like you and every video that you produce, you'll be building both views and watch time, which will naturally lead to 4000 hours of watch time on your channel.
I hope you got that the natural result of building an audience on your channel will be the results that you're looking for.
So now that we've covered the mindset here, let's focus on the strategy. What can you actually do to build those 4000 watch hours on your channel?
Why People Watch Your Channel
The second thing is with your channel, there is a common thread there is a common reason why people the group of people that you've attracted or are attracted to your channel, want to watch every video on your channel.
There are reasons why they want that and it's up to you to answer this question, what are those reasons? So let me show you an example from Channel makers. If I go to videos on my channel, you're here watching this video.
You already know some things about yourself. You're looking to grow a YouTube channel, that's the obvious thing. It's hey, I want to build a YouTube channel. But beyond that, why would someone watch this channel?
Why would you watch this channel versus all the other channels? Now I know this is not the only channel that a lot of people watch when they're learning to grow on YouTube.
But in many cases, there's specific reasons why a channel becomes the preferred channel, that favorite channel to your audience. So when I look through my channel,
The common threads growing a YouTube channel right myth-busting people come because they want to learn how to do it the right way and not just hear pontification or ideas about how it's supposed to work but actual real experience actual real data.
That's actually the third thing I point out here is and I hear from you guys a lot of times, commenting, okay, I appreciate how its data backed in. That is one of the tenants that I decided on from the very beginning.
I was going to not just say what everybody else was saying but do the best I could to actually get data to back up the hypotheses.
Now as much as I would love to have access to all of YouTube's data, then I could give definitive answers to all of this.
I will never have that. And another thing here real quick. This is totally Nate's curiosity here is if I didn't list something that is a reason why you watch this channel.
Because if there's something that's going on in your life that is making you come back to my channel that I'm not even realizing I would actually love to hear that because then I can understand that you guys better and I really appreciate it. Thank you guys, enough about me. Let's get back to the strategy.
Publish Consistently On Your Channel
So you found the reasons that your audience watches you at every single video. The next thing I want you to do is publish consistently on your channel.
Now I know that is repeated a lot but I am going to give you the cut and dried here. If you're not getting a lot of views on every video that you are publishing you need to be publishing at least two times a week.
Now obviously that takes off because of the literal amount of watch time is getting you closer to those 4000 watch hours but beyond that, you publishing consistently and often gives you much more chances to have videos get bigger and gives you much more practice.
I say that so much here, but the more practice you can get with full effort videos on your channel, the more likely you are to succeed.
I can't tell you how many times people will come to me and say well what's wrong with my channel and they're only publishing every other week or sporadically and the effort on the videos.
One is like a lot of effort and then there's three that are just like I'm just going to get a video out there. No, I say that because for some of you watching this, you need to hear it straight.
When you are publishing they need to be videos that could go bigger because showing the actual math here if I publish 10-minute videos, right, and I'm publishing once a week and I get 50% average watch time, you know that's five minutes per average viewer, right?
If I double that, not only am I getting double the potential watch time, but I'm also getting double the potential for finding new viewers. And building the audience that I'm looking to build on my channel. I hope you got that.
And in fact, I have a member of my YouTube program who just did a challenge where she published 30 videos in 30 days and these weren't YouTube shorts. These were full-effort videos, and the results were amazing.
She doubled almost every metric on her channel in these 30 days. Spoiler alert, I'm making a video and write a blog about that. And speaking of myth-busting,
Do Watch Hours Matter Beyond The First 4K?
I get the question fairly often do watch hours matter after the first 4000 watch hours to become part of the YouTube Partner Program.
And the answer is yes, but not the way you would think the first reason is to please the YouTube algorithm if YouTube sees that you're the type of channel that gets people to come and stay for a while.
They're literally their currency how YouTube makes money is by time on the channel because that means more ads they can show to people. So if you have a lot of watch time beyond that,
That's really good. And the second reason and this one is negotiable here but for your channel's sake the YouTube Partner Program let's say you're part of that program is to get more time in so you can't insert more ads and more revenue for your channel from ad revenue.
If Your Channel Under The Monetization
But I need to say something here and this is going to shock many of you especially if you are under the monetization threshold that 1000 subscribers 4000 watch hours and that is the number of channels,
I have seen to get to the monetization threshold. They get there, they grind the grind, they get there, and then they burn out.
They fizzle out the number of channels I've seen do that would shock you? I have seen so many channels do that. And it makes me sad.
And the number one reason that happens is because that was the big goal in people's minds. That was the goal like I got to get monetized it got to get monetized and then beyond that,
We didn't have a lot of that same drive. We weren't thinking of it of building an audience of people. We were thinking of the metrics, right?
Your Next Goal: If Your Channel Monetized.
And I think totally differently on this and I think you should too because your next goal after you get monetized on YouTube should not be a subscriber number.
That's something you don't have direct control over your next goal should be to get 1000 views on any given video that you publish.
You want a baseline of views on your videos, because what does that mean? That means you're building the group you're building the audience of people who like you and will watch every video that you publish.
So then after you get that 1000 views on every single video if you get that consistently, what's your next goal, say 5000, and go from there.
But I realized that I needed to write a dedicated blog on each of these things specifically, how to get more views on your channel, and how to increase audience retention, the average retention. so ok guys, see you here in the next blog.